growth

I understand growth because I built it before I automated it.

Full-funnel strategy, brand building, and revenue systems across fintech, Web3, SaaS, media, and nonprofit - the commercial side of the business, not just internal operations.

Proof, by engagement.

Vendyz - CMO, first marketing hire

Built the entire marketing function, brand identity, and GTM strategy from zero. Orchestrated the "I Too Can Be President" women's advocacy campaign.

370% MoM acquisition (3 mo) 770% social growth (2 mo) DA 2 → 40 +260% traffic / +86.7% engagement (campaign)

GeezTV / GeezVlog

Designed and led a data-driven growth and monetization strategy across content, audience acquisition, and revenue.

₦0 → ₦7M+/mo recurring 3.79M IG reach (+1,300%) 20.8M+ views 449,562 FB views · 95.4% engagement

Konectin V2 launch

Led the launch through multichannel execution and automated lifecycle workflows; rewrote UX copy and chatbot flows.

+58.16% engagement (8 days) +41.84% retention 62% email CTR (Q1)

Learning with Babanlar

Full-stack digital marketing strategy across SEO, social, and paid media.

+1,700.9% visibility (1 week) +30% organic traffic (Q1)

NOCF digital rebrand

Full digital communications and brand transformation for a grassroots nonprofit.

TikTok +9,576% followers +12,150% MoM engagement +470% donor engagement

Gentle Crypto

Full content and channel strategy overhaul for a Web3 education brand.

+1,600% engagement growth +42.4% web traffic +52.9% social uplift

speaking & features

13+ talks, panels, and features across the ecosystem.

See the full lineup →